Outside Sales Representative (Seafood) – Full Time
Location: Orlando, Florida, USA (Field-based; territory throughout Florida)
Company: Boston Lobster Feast, Inc. DBA Boston Wholesale Seafood
Pay: Fixed base salary, based on experience + Variable commission
Schedule: Full-time, open/flexible availability to serve customer needs
About the Company
Boston Lobster Feast, Inc. DBA Boston Wholesale Seafood is a Florida-based wholesale seafood distributor supplying restaurants, chefs, supermarkets, hotels, and foodservice operators with fresh and frozen seafood across the state. We pride ourselves on product quality, reliable service, and long-standing relationships with our customers. Our sales team is the face of our brand in the field, helping accounts grow their business through expert product knowledge, dependable supply, and personalized service.
Job Summary
We are seeking a driven, self-starting Outside Sales Representative with a true hunter mentality to grow our book of business throughout Florida. This is an in-person, field-based role centered on outbound prospecting, lead generation, and face-to-face selling. The ideal candidate is a natural negotiator and closer who is energized by opening new accounts, building relationships, and driving revenue. A hospitality background – such as experience as a chef or in restaurant management – is a strong plus, as it allows you to speak the language of our customers and understand their kitchens, menus, and buying needs. Spanish-speaking candidates are preferred, but all qualified applicants are encouraged to apply.
Key Responsibilities
- Prospect and generate new business through cold calls, in-person visits, referrals, and networking.
- Conduct in-person sales calls and face-to-face meetings with restaurants, chefs, supermarkets, hotels, and foodservice accounts.
- Own the full sales cycle – prospecting, qualifying, presenting, negotiating, and closing new accounts.
- Build and manage a territory pipeline, consistently developing and converting leads.
- Present and sell fresh and frozen seafood products, including pricing, specs, and product education.
- Maintain consistent contact with accounts – driving satisfaction, resolving issues, and upselling.
- Travel throughout the assigned Florida territory to grow and service the book of business.
- Track sales activity, pipeline, and customer data using reporting tools and spreadsheets.
- Represent Boston Wholesale Seafood professionally at customer sites and in all interactions.
Required Qualifications
- Hunter mentality – proactive, competitive, and motivated to open new accounts.
- Self-starter able to work independently and manage a field schedule with minimal supervision.
- Strong prospecting, lead-generation, negotiation, and closing skills.
- Prior outbound and field sales experience, ideally in food service, seafood, meat, or produce.
- Comfortable with in-person, face-to-face selling.
- Proficiency with Microsoft Word, spreadsheets (Excel), and general computer skills.
- Valid driver’s license with a clean driving record.
- Reliable personal vehicle for daily travel throughout the assigned territory.
- Professional communication and customer service abilities.
- Willingness to travel throughout the state of Florida.
Preferred Experience
- Spanish-speaking ability (preferred, but open to all qualified candidates).
- Hospitality background – chef, kitchen, or restaurant management experience.
- Experience selling seafood or other perishable food products.
- Established relationships with restaurants, chefs, supermarkets, or specialty foodservice.
- Track record of growing a territory or book of business year over year.
- Experience working with a wholesale distributor or broadline foodservice company.
- Knowledge of fresh and frozen seafood species, cuts, grades, and pricing.
Work Environment & Physical Requirements
- Field-based role with daily customer visits across Florida.
- Open or flexible availability; early mornings, late evenings, or weekends may be required to align with customer needs.
- Occasional exposure to refrigerated, freezer, and warehouse environments.
- Ability to lift and carry product samples up to 45 lbs. as needed.
- Standing, walking, and driving for extended periods throughout the workday.
Compensation & Schedule
- Fixed base salary, based on experience.
- Variable commission tied to sales performance – the more you sell, the more you make.
- Full-time position with open/flexible availability to serve customer needs.
- In-person, field-based work throughout the assigned Florida territory.
Benefits
Boston Lobster Feast, Inc., DBA Boston Wholesale Seafood, offers a competitive compensation package including a fixed base salary plus commission. Full-time employees are eligible for health insurance (medical, dental, and vision) and paid time off (PTO) in accordance with company policies. Additional benefits include mileage or vehicle reimbursement and ongoing product and sales training.
Equal Opportunity Employer
Boston Lobster Feast, Inc. DBA Boston Wholesale Seafood is an Equal Opportunity Employer and complies with all applicable federal, state, and local employment laws. We do not discriminate on the basis of any protected status under Florida or federal law.
Pay: $50,000.00 - $80,000.00 per year
Benefits:
- Dental insurance
- Employee discount
- Flexible schedule
- Health insurance
- Life insurance
- Paid time off
- Paid training
- Vision insurance
- Work from home
Work Location: Hybrid remote in Orlando, FL 32824
